Shaping Schertz: New retail hub adding national favorites along I-35
17 Dec 2025
Residents of Schertz and travelers on I-35 will soon have access to additional dining and retail opportunities.
In October, Panera Bread opened as the first tenant at Schertz Station, a 257,000-square-foot retail and dining hub that will feature a bevy of national chain restaurants and other shopping opportunities.
The big picture
The property off I-35 North and Cibolo Valley Drive was developed by San Antonio-based Merit CRE, which is investing over $65 million in the hub.
Schertz’s Economic Development Corp., or EDC, worked with Merit on Schertz Station’s surrounding infrastructure, such as adjacent road construction, EDC Executive Director Scott Wayman said.
Wayman said the development was a response to Schertz’s population growth.
“We have a large, growing population that expects services, they expect restaurants, and they expect those things to be within a driving distance of their house and make it convenient for them,” Wayman said.Maggie Titterington, president of The Chamber (Schertz-Cibolo-Selma Area) said a retail hub walking distance to adjacent homes is a trend she saw begin with The Forum complex in Selma.
“This is a trend that I’ve normally seen in larger, more metropolitan areas, but I myself feel that this is a trend that is becoming more accepted [in Northeast San Antonio],” Titterington said.
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